We use beauty and personal care products everyday.
Many cosmetic preparations contains molecules small enough to pass through your skin dermis and gets absorbed by your body or enters the blood stream.
Learn more about ingredients you should avoid in your every day products.
We look at the science and evidence behind these ingredients. We will avoid controversial ingredients unless there are good scientific safety evidence.
The following list are substances you will never find in our brands. Click on the hyperlinks to see why we want these ingredients out of our products.
We prefer to follow EU regulations as the cosmetic regulation is stricter than US FDA.